王子興 Tzu-Hsing Wang - 原創插畫與角色 IP 設計作品集 (Illustration Portfolio)

Cultural Dialogue & Reimagination– Centered on a "dialogue through time," this design reimagines the Greek god Dionysus as a series of IP characters rooted in French heritage. From Napoleon’s heroism to the philosophy of The Little Prince, each character serves as a "storyteller" creating emotional bonds with participants. The new VI seamlessly merges the silhouette of Taipei 101 with an elegant wine bottle, symbolizing the intersection of local pulse and international prestige to elevate the event's global brand positioning.

The "Sunny" Trisuit: Racing with Love - Designed for my cat, Sunny, to witness my first 70.3 Ironman. He couldn’t be there in person, so I made him part of the design to cross the finish line together. Combining Taiwan’s national colors with a sharp, slimming visual effect, this suit blends pride with speed. A perfect balance of aesthetics and endurance.

The Art of Effortless Style - A rhythmic fusion of fashion illustration and daily comfort. We chose direct-to-garment printing over traditional heat transfers to ensure a breathable, second-skin feel that preserves every delicate stroke of the original artwork. Art you can breathe in. Made for those who love to wear their style with confidence, time and time again.

The Taiwan Orchid: A Timeless Resonance - Where vintage soul meets a modern heart. We have re-imagined the orchid through the grainy whispers of black-and-white textures and the art of collage. A beautiful paradox: classic elegance captured in a modern, edgy silhouette.

Description: This illustration design was commissioned for the presidential election beverage bottle labels. The products are sold in major convenience stores during the presidential election.

Hakka Taiwan Expo-Mascot Design: I was invited to design the mascot for the 2008-2009 Hakka Expo. Drawing inspiration from Hakka deities, I chose the widely recognized figures of the Earth God and the Righteous Warriors as the main characters. In collaboration with designer Zina, we worked hand in hand to complete the task.

Character Introductions - Earth God (Tudigong):
Portrayed with a friendly and benevolent expression, the Earth God is reminiscent of the kindly grandfather next door from our childhood, approachable and warm-hearted. Various angles and poses were designed for versatile use at the exhibition.

Righteous Warriors (Yimin Ye):
In the olden days of Taiwan, during the anti-Qing Dynasty uprising, a group of young martyrs who tragically lost their lives were mythologized by the Hakka people to honor their brave deeds and to pray for blessings and protection for their own families. Thus, the characters are designed with Chinese-style helmets and traditional Hakka attire, holding command flags to symbolize authority. Different angles and poses were also created for use at the exhibition.

I was invited to the Juming Museum Taiwan, where I created an outdoor hand-painted graffiti. After more than three months of enduring the painting. It was exhibited at the museum for a year.

Heaven and Hell: It uses animals to represent humans, narrating the story of how global warming has led to extreme living conditions on Earth. It extends the concept of the Chinese cultural element of Tai Chi, integrating it into the painting. The overall visual adopts vibrant typography graffiti, paired with two Earths depicting extreme living conditions. It serves as a warning for us to take timely action to protect our planet!

Invited to the Taiwan Australian Study Office exhibition, I crafted an artwork for charity. As an Australian-educated designer, I drew on the nation’s multicultural democracy. The colors represent international students who return home to contribute. The hand-painted piece was auctioned at the finale.